Maximize Your ROI

We use real information about your business and your customers to create custom paid social media campaigns that are optimized for sales. We analyze your data to learn who your customer is, why they are buying from you, why they come back for more, and how you should market to them to achieve a maximum return on your investment.

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Targeting Backed By Data

We create custom audiences made up of your actual customers, then use artificial intelligence to find more people who look and act just like them. We then target potential customers who have expressed interest in your business by going to your website, calling your location, or engaging with your content to help stay top of mind and lead them to purchase. Since we only use data to inform our decisions about targeting, we will never waste your valuable ad dollars on people who aren’t potential customers.

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Attracting New Customers While Increasing Your ROI

Using information about your business, our data scientists will identify why people are buying from you for the first time, and what specific products they are purchasing. This allows us to use real data to create a dynamic content strategy that brings you more new customers and more revenue.

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Get Your Customers To Spend More With You

New customers are just a piece of the puzzle that leads to increased revenue. We dive into your data to determine what makes your current customers purchase more often and spend more money with you to create a content marketing strategy that increases your revenue.

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Get Your Current Customers Coming Back For More

The most neglected piece of growing your revenue is retaining your current customers. Repeat customers are nine times more likely to convert than new customers and 80% of your future revenue will come from just 20% of your existing customers.
We will determine what drives your current customers to purchase from you again, and use this information to create a content strategy designed to keep them coming back for more.

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Our AI

Once we have all of your campaigns, audiences and content ready to go, it’s time to launch. Using artificial intelligence, we will launch thousands of creative combinations of ads to maximize your results. We will use machine learning to actively optimize what works and stop what doesn’t, ensuring that your ad dollars are spent on the campaigns, audiences, and messages that convert at the lowest cost.

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Upfront ROI Tracking

Through your Marketing Milk dashboard, you can easily track your campaign performance based on the metrics that matters most to you. Whether it’s more phone calls, website visits, or purchases, we will create your own custom dashboard to only show the KPIs you care about.

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Future-proof, Guaranteed

The digital landscape changes daily, and you need a partner who knows what’s coming and has the strategy and technology in place to ensure you are always ahead of the curve, and out-running your competition. Regardless of changes in the industry, your prices will never increase, but you still reap all the benefits of cutting-edge and strategies.  This creates partners for life, not customers for the moment.

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Paid Social FAQs

Paid Social refers to the practice of using social media platforms to run targeted advertising campaigns. Drive Social Media’s approach is uniquely data-driven, focusing on maximizing ROI by creating custom campaigns that resonate with your actual and potential customers. This strategy not only increases visibility but also significantly enhances the likelihood of conversion and customer retention.

We use a combination of your business data, customer insights, and artificial intelligence to target audiences that closely match your existing customer profile. This targeted approach ensures that your advertising budget is spent on reaching potential customers who are most likely to be interested in your products or services, minimizing waste and maximizing impact.

Absolutely. By analyzing data on why people buy from you and identifying patterns in first-time purchases, we craft dynamic content strategies aimed at attracting new customers. Our data-backed approach ensures that we target individuals who are most likely to be interested in your offerings, effectively increasing your customer base and revenue.

Through deep data analysis, we identify what drives your current customers to make repeat purchases and spend more. This information allows us to develop a content marketing strategy that not only retains your customer base but also encourages them to increase their spending, significantly boosting your revenue.

Repeat customers are important to our strategy, as they are more likely to convert and contribute significantly to your revenue. We focus on understanding what motivates your existing customers to come back, using this insight to create targeted content that fosters loyalty and encourages repeat business.

Our AI technology launches thousands of ad combinations, continuously learning and optimizing based on performance. This ensures that your campaigns are constantly being refined to focus on the most effective content, targeting, and messaging, maximizing your results and ROI.

Through the Marketing Milk dashboard, you’ll have access to a custom dashboard that tracks campaign performance based on the KPIs that matter most to you. This could include metrics like phone calls, website visits, or direct purchases, giving you a clear view of your social media marketing ROI.

We are committed to future-proofing your Paid Social strategy by staying on top of industry changes and leveraging the latest strategies and technologies. This ensures that your campaigns remain effective and your investment is protected, regardless of market dynamics.

We guarantee that your prices will not increase even as we adopt new strategies and technologies to keep your campaigns ahead of the curve. This approach aims to build long-term partnerships by consistently delivering value and results.

Getting started is simple. Contact us to discuss your goals and how our Paid Social service can help achieve them. We’ll guide you through our process, from initial data analysis to campaign launch and optimization.

Yes, our services are scalable and tailored to fit the needs and budgets of businesses both large and small. We can craft a strategy that meets your objectives whether you need local marketing or something that’s more bigger picture.

Unlike traditional agencies, our strategies are rooted in deep data analysis and the use of AI for optimization, ensuring every dollar spent is an investment towards tangible, measurable results. Our focus on ROI and our ability to adapt to the evolving digital landscape set us apart.

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